Blog Eleven 27th April 2009

Barbara Kruger seemed to be one of the main focal points of tonight's lecture. Her book love for sale was analyzed in detail and was a good transition into the topic of postmodernism and deconstruction. Her work approaches ideas from a different perspective, was untraditional, and stated that no speech is transparent. Others mentionable designers are Jacque Derriada and David Carlson. Carlson had an idea of a post structural world, having nothing coming from traditions. His work pushed typography to the max and as a result inspired many young designers to output numerous fonts, with the help of fontographer. Works from ad busters really spoke to me, i find it marvelous that designers collaborate to make a narrative of current events, allowing the public to seeing the negatives, when they are constantly being shown positives and consumerism. A worrying factor that arose from this lecture is from the discussion of outsourcing and how even designs are being outsourced to cheaper labor. The question that arises to me personally is what can i do as i designer to make myself valuable to a firm?